PJSC Enel
PJSC Enel is an energy company focused on generating electricity and heat and further selling them on the B2B market. The international energy group Enel is among the largest corporations in the sector. In 2015, it was ranked 5th on the Fortune as a company with a significant impact on global socio-environmental issues.
Besides, the power generating company PJSC Enel provides electrical and heat supply to the industrial sector and household consumers.
Product:
B2B Marketplace, Shop of Idle Assets
Solution from agora:
- AGORA-based marketplace integrated with SAP developed for PJSC Enel to sell idle assets. It supports import and export of master data from SAP system which runs PJSC Enel business processes.
- The AGORA-based B2B marketplace enables the sale of unused and idle raw materials, goods, and inventories balances used for production and commercial activities of PJSC Enel.
- The B2B e-shop is a secure web portal. It is a B2B marketplace, for buyers interested in purchasing idle goods at a good price.
- The marketplace provides a personal account for each buyer to access a current catalog uploaded from SAP.
- A manager of PJSC "Enel" works on the site. He controls the uploading of information and sets prices for idle and unused items displayed in the catalog. The data of the product catalog is regularly updated. Online orders can be placed 24/7.
- Notifications about new purchases and other customer requests are quickly displayed online for managers. This enables efficient and fast communication with partners.
- Engaged users of the marketplace for idle assets can be registered on the marketplace and can participate in purchasing raw materials or goods in several ways:
- Purchasing according to the auction model. The goods are offered at the minimum acceptable price, but the selling company PJSC Enel aims to get the highest price for the item sold at auction.
- Buying items from the catalog at a fixed price.
- Communicating with the vendor's manager to request a discount or to place an order directly.
The result of this B2B e-commerce case study is the AGORA-based B2B marketplace of PJSC Enel. It is a wholesale portal with an auction sale feature. Such a solution ensures the highest prices for the seller. At the same time, interested B2B buyers have an opportunity to purchase goods on favorable terms. It improves the service of orders and maintains the loyalty of the wholesale buyers who use the online system.
Agora E-Commerce Tecnologia LTDA
05802-140, Brazil, Sao Paulo, Avenida das Nações Unidas, 12495 b. 5